Living My Best Life is a health and wellness app designed to empower everyday people on their journey to holistic well-being. Tada was tasked with creating a brand identity that redefines the notion of holistic health, removing the outdated stereotypes of it being labelled as "hippy" or "alternative." A modern brand with a contemporary flair into the concept of well-rounded wellness, emphasising the importance of both internal and external efforts.
Living My Best Life is a health and wellness app designed to empower everyday people on their journey to holistic well-being. Tada was tasked with creating a brand identity that redefines the notion of holistic health, removing the outdated stereotypes of it being labelled as "hippy" or "alternative." A modern brand with a contemporary flair into the concept of well-rounded wellness, emphasising the importance of both internal and external efforts.
Our visual approach embodies a fresh, modern aesthetic that resonates with today's wellness enthusiasts. We understand that true well-being isn't confined to just physical exercise or strict diets. It's about striking the perfect equilibrium between inner growth and achieving the aesthetic aspirations that many in our community strive for.
Our visual approach embodies a fresh, modern aesthetic that resonates with today's wellness enthusiasts. We understand that true well-being isn't confined to just physical exercise or strict diets. It's about striking the perfect equilibrium between inner growth and achieving the aesthetic aspirations that many in our community strive for.
Just as each facet of well-being contributes to the whole, our lettering movement seamlessly blends, meticulously considered for perfect proportion and balance. The deliberate contrast between its two weights creates tension, spotlighting the significance of "My Life." This fusion becomes the visual language driving playful headlines and copy, evoking engagement and inspiration.
Just as each facet of well-being contributes to the whole, our lettering movement seamlessly blends, meticulously considered for perfect proportion and balance. The deliberate contrast between its two weights creates tension, spotlighting the significance of "My Life." This fusion becomes the visual language driving playful headlines and copy, evoking engagement and inspiration.
"My Life" emerges as a graphical cornerstone within the design ethos. Serving as a dynamic system within the application, it epitomises a resounding call to action.
"My Life. My Fit. My Goals." – a declaration of intent, inviting individuals to seize control of their destinies, setting the stage for progress and transformation. Symbolising personal agency, the letters "ML" ingeniously compose a signature logomark or icon, encapsulating this journey towards self-determination.
"My Life" emerges as a graphical cornerstone within the design ethos. Serving as a dynamic system within the application, it epitomises a resounding call to action.
"My Life. My Fit. My Goals." – a declaration of intent, inviting individuals to seize control of their destinies, setting the stage for progress and transformation. Symbolising personal agency, the letters "ML" ingeniously compose a signature logomark or icon, encapsulating this journey towards self-determination.
